May 25, 2024 by ETHUM GROUP Product Management and MarketingMaximizing Customer Retention: Top Strategies for SaaS Companies In the competitive landscape of the Software as a Service…
May 22, 2024 by ETHUM GROUP Product Management and MarketingThe Power of Scent Marketing: Enhancing Retail Experiences and Driving Sales In the competitive landscape of retail, businesses are constantly seeking…
May 20, 2024 by ETHUM GROUP Product Management and MarketingUnderstanding Customer Retention Rate: Why It Matters and How to Improve It? Attracting new customers is undoubtedly important. However, retaining existing customers…
May 20, 2024 by ETHUM GROUP Product Management and MarketingWhat is the pirate funnel and how to use it? Understanding and optimizing the customer journey is essential for success.…
May 15, 2024 by ETHUM GROUP Product Management and MarketingWhy Should you build your brand equity and how to build it? Brand equity emerges as the golden ticket to success. It's…
May 13, 2024 by ETHUM GROUP Product Management and MarketingYour guide for a Successful GTM Plan Launching a product or service demands more than just a…
May 07, 2024 by ETHUM GROUP Digital Marketing, Growth Marketing, Marketing GrowthNiche Markets: A Hidden Gem! Finding your niche can be nearest to discovering a hidden…
May 07, 2024 by ETHUM GROUP Sales ManagementWhy and who to hire as a commission-based sales? Sales success hinges on results. Commission-based structures become a win-win…
May 03, 2024 by ETHUM GROUP Product Management and MarketingUnderstanding OKRs: A Guide to Setting and Achieving Your Goals Setting clear goals and effectively tracking progress towards them is…
May 03, 2024 by ETHUM GROUP Sales ManagementHiring a Successful Sales Team: Strategies for Building a High-Performing Sales Force The success of any company often hinges on the effectiveness…